3. The Spitzing See Public Survey

The work done contributes to task 2 and task 3.3 of the Technical Annex


3.1 Introduction

In Study Area "Bavarian Alps" constructions against avalanches, lanes used for skilifts and for downhill skiing and the increasing number of infrastructural facilities, like roads, parking areas and hotels, along with cattle grazing and its impact on silviculture are typical alpine issues in terms of landscape design (see table "Concept Design Proposals").
Besides the aesthetic impact of the above mentioned issues there is a very important interaction between tradition and culture, ecology and economy, since most of the alpine regions depend on income from tourism.
Therefore the public attitude towards the appearance of the most popular holiday landscapes in Germany is essential for the conservation respectively for an adapted design of the scenery. The question of the significance of alpine forests for recreation and the vulnerability of the landscape, ie the way of common perception of landscape changes is of big interest for any further design guidelines. In order to analyse the complex situation in the light of public preferences and the common perception of the scenery we decided to carry out a survey at the lake Spitzingsee, the touristic center of our study area.
The goal was primarily to find some new answers or to update existing findings and secondarily to gain some experience in interviewing the public by questionnaires. The whole study was organised as a seminar for interested students at our department from November 1995 to February 1996.
The study includes the design of a problem orientated questionnaire and the selection and manipulation of adequate images with Photoshop. Paralell to the survey a methodology was developped to inventarise and assess the landscape by experts. This professional assessment approach critically reflects the proposed methodology of the Technical Annex (Sub Annex I; Art McCormack and Tomas O´Leary 1994). According to the ideas of McCormack and O´Leary a Landscape Aesthetic Inventory Form (see German file bewert.doc) was created and finally used for the landscape aesthetic assessment.


3.2 The Survey

The survey was carried out on a sunny winter Sunday in January 1996 at 4 selected locations of the Spitzingsee area. Every point (at the parking area, on the frozen lake, on the lake shore and on the Taubenstein peak) was equipped with two students. They showed the visitors a set of images and asked the questions of the questionnaire. The weather conditions were perfect and from 10.00am to 04.00pm 94 respondants answered the questions of the students.
Before this field survey took place students of the Forestry Faculty were asked by an almost identic questionnaire in the lecture hall. The field survey image set was shown by 2 paralelly working slide projectors.


3.3 The Questionnaire and Image Set

The 4 page Questionnaire (see German file fragbog.doc) consists of 15 themes and 23 questions. Besides questions to outdoor activities, visitor frequency, willingness to pay, public preferences towards forest types and the significance of forests, a set of printed images of the area were shown to the visitors. The image set includes 4 pairs of images from the Spitzingsee area, which had been....

......manipulated:

......and original:

The respondants were asked, which image they would prefer, what would be the attraction of their favourite image and which would be the most disturbing elements. After showing them the photo with the iron avalanche protection construction, they were asked if they would know the use of the construction and if they would think the construction spoils the scenery.


3.4 Results

The answers of 94 field questionnaires and 30 student in-house questionnaires were processed with Access 2.0 and Excel 5.0. Already analysed results are presented in flow charts.
Some remarkable facts so far:


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